USP 101 – How to create an awesome Unique Selling Point for your business

Every business needs at least one good unique selling point. Not sure where to start? Read on to find out more about USPs and how to create an awesome unique selling point for your business.

 

What is a USP

A unique selling proposition (USP) refers to the unique benefit exhibited by a company, service, product or brand that enables it to stand out from competitors. (source – Wikipedia)

 

How to create an awesome Unique Selling Point for your business

Want to learn how to create an awesome and effective USP for your business? Check out the video below for some great tips to help you get started.

 

Created your USP yet? Share below, we’d love to see it!

 

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